Trần Quang Minh
Idea Code:40-3278
16 Vote(s)


Context: Digital banking is one of digitization trends in today world. There are a thounsand digital banking applications launching within Vietnam currently, how Ubank can be clearly differentiate from the others?

Idea proposal:
(1) – Set Beneficiary’s Nickname and Develop Voicepay function for UBank App
(2) – Develop money transfering via customer voice (Voicepay)

Benefits: The feature of “Set Beneficiary’s Nickname“ creates enjoyable user experience through the combination of language and technology. Transforming from the traditional disbursement with clicks into modern method with dedicated voice would be a promising twist which helps Ubank to become a leading digital banking prefered by the young generation.


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